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ChatGPT could power voice assistants in General Motors vehicles

GM logo illustration
GM is reportedly using Microsoft’s Azure cloud service — which includes a ChatGPT API — to develop a virtual personal assistant for its vehicles. | Illustration by Alex Castro / The Verge

The AI language models behind OpenAI’s ChatGPT could soon be powering virtual assistants in General Motors vehicles. As reported by Reuters on Friday, an executive for GM has revealed that the American automaker is exploring potential uses for ChatGPT as part of a broader collaboration with Microsoft. Semafor similarly reported last week that “people with knowledge of the product” had specified GM was using Microsoft’s Azure cloud service — which includes a ChatGPT API — to develop a virtual personal assistant for its vehicles.

GM Vice President Scott Miller provided some details for the project in an interview with Reuters last week, saying that “ChatGPT is going to be in everything.” Miller claimed that the chatbot could push things…

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